What is a WorldChangingBusiness?

A WorldChangingBusiness "does great" while "doing good." It is dedicated to sustainable profitability and the intention to making a difference in the world.

As long as the products and services are in alignment with increasing profitability to make a difference, any business can choose to be a WorldChangingBusiness.

Why create a WorldChangingBusiness?

As Ben Cohen of Ben & Jerry's puts it, "Business has now become the most powerful force in society. We cannot solve social problems unless business accepts a leadership role. That in turn requires business to act in the interest of the common good."

In other words, we create WorldChangingBusinesses because it's our opportunity and our responsibility to take initiative.

How can a small business make a difference in the world?

Collectively small businesses have power. Over 17 million small business owners in the United States alone control $800 billion in annual spending. That is a substantial voice. How raw materials are sourced, products are shipped and marketed can be a force for good.

Three primary ways to make a difference:

1. Financial Giving - Donating portions of profits and managing your assets for the good of others will make your business stronger.
2. Innovative Business Practices - Creating marketing, sales, operations, and customer service systems that support the world and generate maximum return on investment.
3. Mission-Centered Leadership - Using personal values and beliefs to support your mission and optimally inspire, motivate, and enroll your employees, partners, and the community.

What is the WorldChangingBusiness System?

The WorldChangingBusiness System is a revolutionary step-by-step model designed to build profitable businesses that give back.

A WorldChangingBusiness is built on three key elements:

1. Business Core Purpose - The fundamental reason why the business exists.
2. Values that Support the Common Good- The desire and commitment to make a difference using financial giving, innovative business practices, and mission-centered leadership
3. Profitable, Sustainable Operations - Dedication to building world-class operations that generate ever-increasing profits, employees opportunities, positive publicity, and a meaningful impact in the community.

The WorldChangingBusiness Tree of Abundance cultivates these three elements. By first developing strong roots that ground the business in its core purpose, values, and mission - including its commitment to give back in some way - the business is able to align every aspect of its operations to support success and growth.

Because every WorldChangingBusiness has an idealistic reason for being - it is not only a profitable force for good - it becomes an outlet of personal expression for the owners and everyone involved with the business, including sponsors, employees, and customers.

How is the WorldChangingBusiness system offered?

The WorldChangingBusiness System is available to private clients and groups through one-on-one training sessions and the WorldChangingBusiness Events, Tele-Summit, and $1 Million Initiative.